The cactus is a plant of unconditional growth; even in the absence of water and soil, it grows beautifully in the most extreme conditions. This piece exists to hold close in the moments of life where there is nothing to help you grow, but you still do.

Representative of unconditional love because of its ability to grow in the desert without water or soil, the cactus is meant to hold dearly to remind yourself of your own ability to flourish regardless of your circumstances.

A sunrise is like nothing else in the world. Representative of fresh new beginnings, this piece is meant to remind you that ever day is a fresh start.

Our all new Golden Hour Necklace features a radiant sun pendant encased with a ridged border to deliver a statement piece that represents joy and positivity. Inspired by everyone's favorite golden hour of the day, hold this piece dearly to remind yourself to shine brighter than ever, every hour of the day.

Inspired by the naturally occurring illusion of a mirage in the desert, this piece features staggered cut-through lines to emulate the fluttering image of the surrounding area of the desert.

The cactus is a plant of unconditional growth; even in the absence of water and soil, it grows beautifully in the most extreme conditions. This piece exists to hold close in the moments of life where there is nothing to help you grow, but you still do.

Against the advice of many people, Akram decided to leave the townhouse to move Nominal into a 1,200 square foot office space. With the new office, January marked the one-year anniversary of Nominal, and also the beginning of a new chapter that involved exponential growth for the brand.

After hitting the two year anniversary, Akram and the team decided that the year would start on a better foot if they had a more spacious work environment that could allow for more creativity and flow. They signed the lease for a nearby office that was 3,200 square foot, close to three times the size of the first office.

With a quickly filling office that required more space, in preparation for Black Friday, Akram signed a lease for a 9,200 square foot warehouse as of October 16th, 2020. None of this would be possible without the unwavering support and love from the Nominal Family.

In 2021, Nominal hosted its fourth ever Black Friday Sale. With a team of over 20 talented individuals, we were able to provide the best customer experience we've ever delivered. We can't wait to continuously outdo ourselves in the years to come, and most importantly, keep making the Nominal Family proud. Here's to a 2022 that focuses on love, growth, kindness, and global impact.